![]() Daily active users increased 22% to 66.1 million, with growth in all geographical areas. Roblox brought in $655 million for the quarter, a 22% year-over-year increase and 2% higher than FactSet estimates.īookings, the measure of how much players spend within the platform, increased 23% year-over-year to $773.8 million, largely stemming from increased daily active users and hours engaged, which totaled 14.5 billion. Revenue remained a bright spot for the company. Roblox does not currently have ads on the main platform. ![]() The company expects to begin reporting income from those ads in the current quarter. ![]() Executives revealed that 200 game developers were given the ability to incorporate advertising into the programs through in-game billboards and interactive portals. It is one of the earliest providers of the immersive version of the internet known as the metaverse. From video games to experiences sponsored by brands like Alo Yoga, the National Football League and even the Brit Awards. Roblox operates a digital platform where users can create their own games and experiences, and most of the activity involves user-generated content.
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